Albert Einstein, as you may recall, was pretty good at understanding complex stuff like, say, the makeup of the universe, quantum physics and the like. It’s interesting that he’s the one who said that if you didn’t understand something well enough to explain it to your grandmother, you didn’t really understand it.

Well, I like to think of myself as something of an oilfield technology expert—I‘m even able to successfully explain it all to my Grandma, who totally ‘gets it’ now. So I hope I can explain its benefits to you in three basic steps. 

What if we could help you know about production issues instantly—anywhere in the world? 
What if all relevant personnel got that information in an easy-to-read dashboard at the same time? 
What if that same information system helped valves and pumps self-monitor so they required less oversight?

SCADA and other remote monitoring systems introduced a step change to the industry in the area of operational efficiency by providing a positive impact on run-time, production and reduced operating costs. However, with low commodity prices and lower producing wells, there is still a challenge for business cases to justify putting monitoring on all assets.

When it comes to achieving optimal production, it's common to focus your attention on the stuff coming out of the ground, and how to achieve every efficiency around the extraction side of your business. While production optimization at the wellhead is a key component to operational efficiency, it's easy to forget the role preventative maintenance plays toward achieving the same goal. If you're not regularly and properly maintaining the equipment you rely on throughout your operation, your overall expenses can overwhelm the profitability of a well or your operation.